I just picked this up for the first time and was just reading it. Its got tons of coupons in it -- my only complaint with that though is you have to read the magazine before clipping because theres an article on the back of every coupon (instead of advertisements like most magazines). It really is a nice magazine. I was going to order it, the card says $1.77 each for 12 months -- then looked at the magazine and its $1.97 on the store shelf. So I'll probably just pick it up at the stores.
I get it as a subscription now but whenever I bought it at WalMart, it was always $1.77 - I think it rings up as that, but I could be wrong.