I'm just curious about this:

When you see a celebrity endorsing a product, particularly weight loss and fitness products do you pay more attention to the product? Such as Kirsty Alley and Valerie Bertonelli for Jenny Craig, and Chuck Norris and Christie Brinkley for The Total Gym.

Are you more willing to try it, than say a regular person and their endorsement (such as Jared for Subway? LOL) Basically do you buy into it, when you see a celebrity transform their shape before your eyes?

I LOVE The Firm. I love the history of that company and everything they offer. Mostly because it was created by Stay at Home Moms looking to get their bodies back. From that it grew into this phenomenon, that we know today as THE FIRM! They don't have celebrities endorsing it, however, every now and then you may hear of one talking about it in the media because they have tried it and it works...but not because they are being paid to sell the program

What are your thoughts?

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Nope, I pay the same amount of attention no matter who endorses it.

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"The Christian does not think that God will love us because we are good, but God will make us good because he loves us."- C.S. Lewis

No, I just see it as a way for them to get more money. I don't honestly think many of them really believe that much in the product.

The one exception is Sarah Ferguson and weight watchers. She has been doing this for so many years and does it as her full time job and has been completely open, honest and vulnerable with her weight struggle. She may have started as a way to get extra money but she believes in and follows the program with every ounce of her being.

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Mom to dd (age 9) and ds (age 11)
blogging daily about purpose and personal identity

Nope, in fact it sort of turns me off to see celebrity endorsement. It means instead of lowering the price of their product, or expanding their offerings, they are paying somebody multi-million dollars to support their product.

Don't forget about *my personal favorite* Anna Nicole smith for Trimspa! Trimspa baby! I don't like celeb endorsements at all

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I don't put any faith in celebrity endorsements.

I don't pay much attention to celebrity endorsements. For one, they all have personal trainers, nutritionists, dieticians they use on a daily basis to help them eat, drink and workout the right way... If they only did a diet or workout equipment, they wouldn't look toned and chiseled as they do.

Not to mention PLASTIC SURGEONS!

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No I don't fall into the celebrity endorsements.